Most children do not apply enough
sunscreen to protect themselves before they go outside to play.
In a recent study, children applied on average only a quarter of the amount of SPF 30+ sunscreen
recommended by manufacturers. The SPF (sun protection factor) of sunscreen depends on the thickness
of application so if it is applied too thinly the skin will have
substantially lower SPF than one might expect. This is concerning because sun exposure during childhood has been
found to be an important risk factor for future skin cancer. Experts estimate that regular sunscreen use during early life could reduce one's skin cancer risk by up to 80%.
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